PROS Holdings, Inc. is a provider of pricing and margin optimization software. Its software products provide customers gain insight into their pricing strategies, identify detrimental pricing practices, scientifically segment their customers and markets to optimize their pricing decision-making and improve their business processes and financial performance. Its software products incorporate pricing science, which includes operations research, forecasting and statistics. Its software also uses data elements that are determined using pricing science and are stored in its database. It provides professional services to configure its software products. Its Pricing Solution Suite product has a single code base and a single integrated database. Its software products are also used to provide optimized price lists and goal-driven price guidance.
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