- Conduct keyword research to identify valuable opportunities for optimization.
- Optimize website content, meta tags, and on-page elements to improve search visibility.
- Collaborate with content creators to ensure SEO best practices are integrated into content development.
- Monitor and analyze website performance using SEO tools and analytics platforms.
- Stay updated with the latest SEO trends and algorithm changes to adapt strategies accordingly.
- Identify technical SEO issues and work with the development team to implement solutions.
- Plan and execute off-page optimization strategies such as link building and outreach.
- Provide regular performance reports, highlighting key metrics and suggesting improvements.
- Proven experience in SEO with a maximum of 3 years in a similar role.
- Proficiency in SEO tools such as Google Analytics, Google Search Console, and keyword research tools.
- Familiarity with on-page, off-page, and technical SEO aspects.
- Strong analytical skills with the ability to interpret data and derive actionable insights.
- Excellent communication skills and the ability to collaborate across teams.
- A proactive attitude towards staying updated with industry trends and best practices.